5 Killer Marketing Strategies to Improve Your Holiday Sales

big winter sale

Source: Shutterstock As the holiday season rolls around, many companies take this opportunity to up their marketing game. Festive and fun marketing campaigns can attract new leads and retain the interest of continuing customers, helping you hit your marketing goals. Great examples of holiday marketing campaigns can be found everywhere from subscription product services like […]

How to Create Effective Digital Marketing Goals

goal setting

One of the most important moves a small business needs to make for their marketing strategy to be successful is to create strong marketing goals. Without a sense of what you want out of your campaign, it’s easy to follow an incomplete or directionless plan and wind up wasting time and money.   That’s why […]