Performance Marketing Meets AI

Driving smarter growth for small & midsize businesses using next-gen automation and insights.
laptop screen with performance report

In today’s fast-moving digital landscape, success isn’t just about being online—it’s about being strategically smart, data-driven, and performance-focused. That’s where I come in. I help brands harness the power of AI and advanced analytics to craft campaigns that don’t just reach audiences—they convert, engage, and scale across markets.

With experience spanning SaaS and FMCG sectors, I specialize in designing AI-powered go-to-market strategies that maximize ROI and drive measurable growth. From optimizing paid media and automating campaign insights to enhancing customer journeys with predictive analytics, my approach ensures your marketing efforts are efficient, scalable, and results-oriented.

I combine global perspective and intercontinental savvy with hands-on expertise in performance marketing. Whether you’re launching a new product, expanding into international markets, or seeking to improve digital campaign efficiency, I provide actionable, data-driven strategies tailored to your business goals. Based in Amsterdam, Netherlands but available to work wherever your audience is.

Services

Performance Marketing

ROI-focused campaigns across Google Ads, Meta, and programmatic platforms, optimized for maximum impact.

AI-Enhanced Optimization

Leveraging Google’s latest Pomelli technology for predictive targeting, automated creative insights, and adaptive ad performance.

Strategy & Reporting

Full-funnel performance strategy, clear KPI tracking, and transparent reporting tailored to your business goals.

Powered by AI Innovation

Using the latest AI-powered tools, I integrate cutting-edge generative and predictive capabilities into campaign strategy — enabling smarter insights, automated testing, and performance lift beyond human-only optimization.

Let’s Connect

Gessell Gwolitski

Ready to elevate your performance marketing with AI-driven precision? I bring years of expertise in SaaS and FMCG, helping brands like yours optimize campaigns, scale efficiently, and achieve measurable growth.

Schedule a free, no-obligation consultation and let’s explore how data-powered strategies can unlock your brand’s full potential.

Book Your Free Consultation